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Nexus
Loyalty Card Points to secure treatment at Nawaloka
The
Nexus Network from the John Keells Group with more than 34,000 active
users in their fast-growing Loyalty Card service has made another
new value addition to their customer base with their recent tie
up with Nawaloka Hospitals.
Commenced in 2000, the Nexus Loyalty Card now has tie-ups with more
than 50 partners in a diverse range of industries, including several
companies within the John Keells Group. Some of the partners of
the Nexus Network include Keells Super, Odel, Dialog GSM, Abans,
Hameedia and now Nawaloka Hospital.
A Nexus cardholder can collect and redeem Nexus points from any
Nexus outlet by simply producing their card at any Nexus outlet
which number at over 250 islandwide. A percentage of the transaction
value will be awarded as points through the POS machine installed
at the outlets; the percentage varies from merchant to merchant.
Pioneers in the healthcare industry, Nawaloka Hospitals have gone
from strength to strength in their 22 years of service. Established
in 1985, it was Sri Lankas first, full-fledged private hospital
equipped with an Intensive Care Unit. They have continued to set
the standard for private healthcare in the country and in 1998 won
the National Quality Award the only hospital to earn this
distinction. This was followed by obtaining ISO Certification in
the year 2000, during which they also acquired the coveted World
Health Organization/ United Nations Childrens Fund (WHO/UNCF)
award for the most Baby-friendly hospital.
Nexus cardholders can collect points when using the Hospitals
By-pass Cardiac Services, Angiograms, Angioplastic and Lasik services.
The points earned will be equal to 1% of the transaction value,
and cardholders can redeem these points at any Nexus outlet island
wide.
The reason for the success of the Nexus Loyalty program has
been due to the convenient method of collecting / redeeming Nexus
points and the wide choice of outlets given to the customer when
redeeming their points, Nawaloka Hospitals Director Marketing
Harshith Dharmadasa said.
Continuing to provide world-class healthcare services to the country
over time, Nawaloka Hospitals array of services has expanded
to include treatment for IVF, mammography and laparoscopy.
A trailblazer in Sri Lankas healthcare industry, Nawaloka
imported the first CT scanner to the country in 1987. By 1992, the
first Mammography Unit was installed and the very next year saw
the introduction of minimally-invasive Laparoscopic surgery.
In 1994, Nawaloka pioneered Cardiac Catheterization, as well as
becoming the first private hospital to open a Coronary Artery Bypass
Surgery Unit. In 1995, Nawaloka introduced the very first Magnetic
Resonance Imaging scanner to Sri Lanka. Laser Eye surgery (Lasik
treatment takes only 30 minutes to bring back your normal vision
and to avoid wearing spectacles or contact lenses) was introduced
in 2005. An In Vitro Fertilization package instituted in collaboration
with their Indian affiliates followed which has now become extremely
successful. In 2006, construction of the Hospitals new building
equipped with ultra-modern surgical units commenced.
This
also marked the initiation of the networking of all their hospital
systems into the totally integrated Nawaloka Online.
The latest arrival in May 2007 was the state of the art equipment
to its Heart Centre, namely the Allura Zper FD10 flat panel cardiac
catheterization laboratory with electro physiology facilities from
Philips, the world leaders in the field of cardiology for
delivering unmatched patient care for cardiac, vascular and interventional
procedures, at a cost of Rs.120 million. In the near future the
new generation 64 Slice /0.4 sec cardiac CT with 3D images enabling
visualization of coronary arteries with heart beats that exceed
100 beats per minute will be a reality at Nawaloka Hospitals. Redeeming
Nexus points is extremely easy.
Each
Nexus Point has a value of 1 rupee therefore, 2000 points equals
Rs. 2000/-. If a Nexus cardholder is settling a bill of Rs. 3000/-,
they can request the cashier to take Rs. 2000/- from the Nexus card
and will only have to make a cash or credit payment of Rs. 1000/-.
Cardholders can begin redeeming points once they collect a minimum
of 20 points. All these features make Nexus the most popular Loyalty
Card in the island. The association they have with established companies
such as Nawaloka Hospital gives them the edge over any
other Loyalty program.
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