Odel brings alive the paradise

This Christmas, shoppers at ODEL – will be completely mesmerised at the transformation that the department store has undergone for the festive season. 

The Christmas theme at ODEL is a much awaited event, and the department store does not disappoint with its 2007 theme – “Paradise Found”.

The store has been transformed in to an exotic garden of paradise with bejewelled parrots, stunning peacocks and sequined butterflies that will be seen around the store. Complementing this fantastic display and adding to the sensory experience of the new theme, the shop itself will feature a spectacular and vibrant colour scheme in blues and greens, along with a series of striking fashion photography scattered throughout the store. ODEL has taken Christmas celebrations out of the realm of the norm, by creating a world of fantasy this season.

Adding to the vibrancy of the display, the product range this season will definitely excite the most avid shopper. An entire range of products featuring the “Paradise Found” theme will be available in all departments along with many more new products that will allow Christmas shoppers to indulge themselves in a glamorous and exotic shopping experience. Accessories, clothing, food items, exquisite gifts, Christmas décor, and home furnishings are just some of the new ranges that will be available this season. Whilst this theme will appeal to everyone, it will be of particular interest to the foreign visitors to Sri Lanka, who hope to take a bit of a local paradise back home with them.

ODEL is also targeting to promote its department store to the many foreign visitors that will visit the country this season, with an offering of a sensory retail experience filled with local flavour that has been embodied in an iconic and glamorous way.ODEL Chief Executive Officer Ms. Otara Gunewardena expressed that with “Paradise Found”, the department store will once again become the centrepiece of the city’s Christmas celebrations. She further explained the concept saying, “Every year - what we put together becomes a complete contrast of the previous year’s themes. A huge effort put in by our entire team at ODEL over a seven month period creates an incomparable ambiance and a gift selection for all our customers.”ODEL is a popular destination for sightseeing, especially during the Christmas season. The brand has showcased several highly popular themes in the past such as its “Red”, “Bling” and “Fairytale Unfolds” campaigns.