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Seylan
to tap new market segments
Plans
are underway for aggressive expansions of the remittance
market, agri-based financial services, pawning and gold
investment
Seylan
Bank PLC, one of Sri Lanka’s premier private banks
in the country, is gearing up to tap three largely untapped
markets aggressively, to triumph over the predicted
gloom in the local as well as international banking
sector in the approaching years.
“We have to admit that these are dim days for banking.
But I’m an optimist. There are ways and means to
overcome the prevailing hurdles if one thinks innovatively.
At the moment we are aggressively looking at the lucrative
remittances, agri-based banking services, pawning and
gold investment activities” Seylan Bank GM/CEO
Ajita Pasqual told The Bottom Line. He pointed out that
this wasn’t the time for banks to go for big projects.
“This is the time we have to shift from conventional
strategies and look for new ones. We have to look at
the areas that are stable in these turbulent times”
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